The right tools can save time, improve efficiency, and help even beginners achieve professional results. Here are 10 must-use tools for 2025:
Canva – A graphic design platform that allows you to create eye-catching posts, reels covers, infographics, and brochures. It’s ideal for Malayalam-English content blends.
Google Analytics – Tracks user behavior on your website. Helps identify your top-performing pages and understand your audience better.
Google Search Console – Helps you understand how your site appears in search and fix SEO-related issues.
ChatGPT – Great for generating blog content ideas, social media captions, ad copy, and FAQs. It can also translate content between English and Malayalam.
Ubersuggest – Provides keyword suggestions, competition analysis, and domain overview for improving SEO.
Mailchimp (Free Plan) – Enables email campaigns for up to 500 subscribers. Great for newsletters and offers.
Meta Business Suite – Centralized dashboard to manage Facebook and Instagram pages, schedule posts, respond to comments/messages, and track insights.
Trello – Task management tool to plan and visualize content calendars for social media and blogs.
AnswerThePublic – A keyword research tool that shows what people are asking on Google, which helps create relevant content.
Bitly – Shortens long URLs and tracks link performance, useful in Instagram bios or WhatsApp messages.
Pro Tip for Kerala Agencies: Build a shared Canva brand kit and content calendar template for local clients to ensure visual consistency across platforms.